About Us


About us

MISANIC“ is promoted by a young couple, entrepreneurs MS MITALI SOMAIYA and MR. SAGAR SANGANI, started in 2016-17 with a vision of bringing innovation, improvement and development of textile products for children, based on customisation and integrating technology to automate the micro processes and improving business efficiency. 

Believing in the Make In India approach, all processes are done and being developed in-house in India right from the fabric sourcing, production and packaging to dispatch. Majorly focusing on selling garments which promote Indian culture and festivals like holi, diwali, lohri, pongal, Independence Day, etc. we are trying to increase awareness about Indian culture and festivals not only in India but abroad as well since we export our products to various countries.

With the use of technology, Knitroot is able to provide occasion-based customised baby clothes. As per data research by unicef , approximately 67000 children are born per day in India, which led to limited apparels options specifically focussed on occasion based apparels, giving birth to everyone’s goto occasion brand KNITROOT. 

Our Objective

We at Knitroot are constantly trying to ‘KNIT’ your little ones to the ‘INDIAN ROOTS’. We specialise in customised and non-customised  occasion-based onesies, rompers and t-shirts. We seek to use high-quality raw clothing material, classic designs and distinctive captions to bring elements of fine quality clothing to your baby’s wardrobe. By using our fine craftsmanship, our mission is to curate premium quality garments for kids. We go over the top to make our customers feel special. We take the quality of our merch really seriously. 

Our prime objective is to offer designer and adorable kids wear at a revolutionary price while making you happy with money in your pocket.Today, Knitroot is a trusted brand with loyal followers, and our brand DNA is happy babies everywhere.

We at Knitroot are manufacturing happiness and not a product. Celebrate your baby’s special moments with Knitroot!

My Cart
Close Recently Viewed